Global Pricing Innovations (GPI) adds experienced, global Pharma Industry executive as Chief Operating Officer (COO) and senior pricing expert to lead pricing and consultancy.

Mark Morrison, who joins as COO, was previously with Novartis and had global and regional leadership roles based in Switzerland (Basel) and Indonesia (Jakarta). As a Global Brand Director Mark led global launches for Cardiovascular and Respiratory innovative pharmaceuticals. Within the Asia – Middle East – Africa region Mark was Franchise Head for the Primary … More Global Pricing Innovations (GPI) adds experienced, global Pharma Industry executive as Chief Operating Officer (COO) and senior pricing expert to lead pricing and consultancy.